Black Friday / Cyber Monday Sale

Save on Backwater Shrimp, Backwater Crabs, and Bucktail Jigs when you buy 2 or more items.

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Most orders ship within 1–3 business days.

Soft Plastic Lures

Versatile soft plastics that crush snook and redfish in SWFL. From paddle tails to jerk shads, these baits swim naturally, skip under mangroves, and hold up to multiple fish. Rig on a jig head for current or go weedless to slide through grass and oyster edges. Shop proven colors like Salt Pearl, Midnight Flash, Blue Tide, and more.